Web development refers to the process of creating and maintaining websites and web applications. It involves a combination of programming, design, and content creation to produce functional and visually appealing websites that can be accessed by users over the internet.

Web developers may work on a wide range of projects, from simple static websites to complex web applications, and may specialize in areas such as e-commerce, social media, or mobile app development.

Digital marketing refers to the use of digital channels and technologies to promote products or services and engage with potential customers. It encompasses a range of tactics, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and content marketing.

Digital marketing also provides a wealth of data and insights that can help businesses better understand their customers and optimize their marketing efforts.